Hello! Welcome! At long last, we have arrived at the final point in my triangle of effective strategies for persuasive speaking: using evidence to support your arguments. We COULD do a deep dive here into the background of argumentation theory. My main man, Aristotle, wrote an entire book on how to use various forms of argumentative proof to sway an audience, including long-winded discussions of the various benefits that accompany a creative argument originally conceived

We are constantly swimming in a vast sea of persuasive messages; we receive so many of them, in fact, that they become quite easy to tune out. From small children begging their parents for ice cream, to catchy radio jingles, to those high school acquaintances selling detox teas on social media, at any given moment you can probably identify a message targeting you and attempting to change how you behave or what you believe. It’s

  A.K.A. How To Embody Richard Gere as Billy Flynn in Chicago As a speech coach, one of the most common questions I hear from clients is “how can I be more persuasive?” They explain that they understand why their skills/experiences/insights are valuable to their clients, but they just aren’t sure how to explain it to them effectively. Or, perhaps, they think it’s so simple to identify the worth of someone else’s products, but when

Help! Where do I put my hands? Let’s talk about a common, yet tragic public speaking scenario. Sara has spent hours rehearsing her Big Talk at home. She’s thought about the needs of her audience. She’s rolled up to the venue in her power outfit and is feelin’ her look. Sara, in short, is ready to rock it out. But when she stands up in front of the crowd, she is suddenly and overwhelmingly aware